Researching a company before applying for a job helps you understand the company's culture, values, mission, and goals; enabling you to interview confidently.
Start with the company's website: Look for information about the company's history, mission, values, and culture. Pay attention to the language and tone used on the website, as this can give you an idea of the company's personality and how they like to present themselves.
Check social media: Most companies have a presence on social media such as LinkedIn, Twitter, and Facebook. Follow the company's accounts to keep up-to-date on the latest news, events.
Read reviews: Websites like Glassdoor and Indeed offer anonymous reviews from current and former employees of the company which can provide valuable insights into the company's culture and work environment.
Look up news articles about the company: Learn about their recent accomplishments, challenges, and upcoming projects. This can give you an idea of the company's priorities and direction.
Talk to current or former employees: If you know someone who works or has worked for the company, reach out to them and ask about their experience.
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